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Free AI scan, for Australian tradies
Find out what AI says about your business.
When someone asks ChatGPT or Google's AI for a tradie in your suburb, it names somebody. We'll tell you whether that somebody is you, who it names instead, and what to do about it.
Run my free scanHow AI search picks businesses
Costs nothingReport in one business dayYours to keep
O★★★★★ “Tom really knows his stuff” Oliver Heneberry, Google review
A real client
What AI search found for Entire Excavations.
Entire Excavations is the subject of our AI visibility case study. The site we built, and real photos from his jobs.
Why this matters now
Your customers have started asking a chatbot.
When they do, they don't get ten blue links to pick through. They get one short answer naming two or three businesses, and then they ring one of them. If you're not one of the names, you never existed as far as that customer is concerned.
Here's our position. The work itself is safe. No robot is climbing into a roof cavity. What's changed is how customers find you. Anyone selling you an AI rebrand while your Google profile sits half finished is charging you a premium for the wrong job. It's two jobs: the basics done properly, and making sure the AI assistants can read and repeat what you do. The scan tells you where you stand on the second one.
The numbers behind it
From a novelty to half the population in about a year.
Most of the good data is American, because nobody has published the Australian version yet. Each figure says where it comes from and what it measured.
45%
of consumers now ask an AI tool for local business recommendations, up from 6% a year earlier. BrightLocal, March 2026, 1,002 US adults.
49%
of US adults have used an AI chatbot, up from 33% in 2024. Pew Research Center, June 2026, 5,119 US adults.
68%
of local business searches returned an AI answer above the normal results. Whitespark, May 2025, 540 searches across three US cities.
11%
of Australian small businesses used AI at all last financial year. Australian Bureau of Statistics, June 2026. Business use, not customer use.
Our own research
We opened 500 tradie websites on a phone.
Not a survey, and not somebody else's numbers. We took a random sample of 500 Australian trade businesses, loaded each one on a real mobile screen, and recorded what a customer would actually get. 391 were live enough to measure.
The number that matters here: 1 in 6 of the websites Google lists for a trade business are dead, broken, expired or pointed somewhere else. AI can only describe you using what it can read about you. If the front door has fallen over, the business two suburbs away gets described instead.
1 in 6
tradie websites Google lists are dead, broken or pointed somewhere else.
72 of 463 addresses checked, September 2026. Margin of error roughly 5 points.
What the scan checks
We ask the AI what a customer would ask, then count the answers.
We run your trade and your area through the assistants people actually use, from a spread of points around your address. Where the customer is standing changes the answer.
Whether you get named at all
Across every search we run, how many times your business comes up. Not a score we invented. A count.
Who gets named instead
The businesses the AI hands your customer when it doesn't hand them you, and how often each one shows up.
What the AI thinks you do
Often not what you actually do. If it has you down as a handyman and you do full bathroom fitouts, that gap costs you the bigger jobs.
Where it's reading you from
The information out there about your business, and which bits are wrong, thin or missing. That's usually where the problem starts.
What happens after you hit send
Three steps, and you control the third.
We run it
Usually the same day. It's a real scan against live results, which is why it takes a bit longer than a button press.
The report lands
In your inbox within one business day, written by a person. Where you stand, who's taking the calls, the three things we'd fix first, and what you can sort yourself for nothing.
We give you a ring
Five minutes to walk you through it. Pick "just send the report" and we'll skip this bit entirely. One call, not a campaign.
Is it really free?
Yes. No card, no trial, no invoice at the end. The scan costs us a bit of tool credit and half an hour of someone's time, and that's a fair price for getting in front of tradies.
What do you do with my details?
Run the scan and send you the report. We don't sell them, we don't pass them on, and we don't add you to a mailing list you didn't ask for.
Do I have to buy anything?
No. If you want us to fix what the report finds, AI visibility is part of our Growth plan at $487 a month. If you'd rather do it yourself, the report tells you how.
Do I need a website for this?
No. Plenty of tradies get named by AI off a Google Business Profile and a few listings. A site makes it a lot easier, but the scan works either way and the report tells you which one is holding you back.
Which AI assistants do you check?
The ones your customers are actually using, which today means ChatGPT and Google's AI answers, alongside the local results those answers lean on.
Websites built for your trade
We build for every trade. These pages go deeper on what works for specific ones, including our own research on that trade's websites.
Trade not listed yet? We still build for you. Ask for your free homepage below.
Free AI visibility scan
Find out what AI says about you.
Four details. We’ll run the scan and send you a plain English report within one business day.